Elastica

Data Science Powered Cloud Application Security, acquired by Blue Coat

  • Headquarters:San Jose, California

  • Investors:Mayfield, Pelion Venture Partners and Third Point Ventures

  • Advisors:Obama Campaign Chief Scientist Rayid Ghani, Cloudera CEO Tom Reilly, MapR Founder M.C. Srivas and UC Berkeley Professor Ion Stoica

  • Successfully launched the company before RSA and secured more coverage at launch than any other player in the space received at their launch
  • Generated a steady stream of coverage in between announcements in media outlets ranging from Bloomberg BusinessWeek to The Boston Globe to IDG to The New York Times to The San Jose Mercury News to TechCrunch
  • Placed guest posts in Gigaom, Information Age, InformationWeek, VentureBeat and security media outlets
  • Secured a speaking engagement at Gigaom’s Structure and helped the company be named a hot security start-up by Network World and one of the hottest emerging technology vendors of the year
elastica.net

Platform9

Private Clouds Made Easy

  • Headquarters:Sunnyvale, California

  • Investors:Menlo Ventures and Redpoint Ventures

  • Advisors:Meraki Founder Hans Robertson and Former VMware Exec Bogomil Balkansky

  • Successfully launched the 10-person company, founded by early VMware engineers, within 5 weeks of kicking off the engagement
  • Worked closely with the co-founders on positioning and messaging and lined up more than 75 influencer, media and analyst briefings for the company’s launch
  • Secured more than 80 individual articles, blogs and analyst reports within the first month of launch that drove demand for half of its active trials and sales as well as additional VC and tier 1 candidate interest
  • Sustained buzz in between announcements with targeted media and analyst hits that reached key audiences and generated social discussion for amplified reach
  • Helped the company win a Best of VMworld award and be named a Gartner Cool Vendor, an MIT CIO Symposium Innovation Showcase Finalist, the coolest virtualization startup of the year by CRN and a top 10 virtualization startup to watch by TechTarget
platform9.com

CloudPhysics

Data-Driven Insights for Smarter IT

  • Headquarters:Mountain View, California

  • Investors:Icon Ventures, Kleiner Perkins Caufield & Byers, Mayfield and Diane Greene

  • Advisors:Duncan Epping, Frank Denneman and Dr. Edward Lee

  • Helped the company gain significant mindshare and receive more than 20 prestigious awards and accolades including being named one of the hottest cloud startups by Business Insider, a top data center company to watch by TechTarget and one of the top 10 big data startups to watch by Network World
  • Led the company’s product, funding and new hire announcements and secured prominent coverage from bloggers, press and analysts
  • Secured speaking engagements at Computerworld’s Storage Networking World, O’Reilly’s Strata Conference, SNIA’S Analytics and Big Data Summit, SNIA’s Data Storage Innovation Conference and Tech Field Day
cloudphysics.com

Nimbula

Cloud Operating System, acquired by Oracle

  • Headquarters:Mountain View, California

  • Investors:Accel Partners, Sequoia Capital, VMware and Diane Greene

  • Helped the 20-person company, founded by the creator of Amazon EC2, get out of stealth and gain momentum which resulted in it securing a second round of funding led by Accel at a good valuation well before the company's first product was released
  • Secured one of 11 spots at Gigaom’s Structure LaunchPad and successfully launched the company at the leading cloud event
  • Created record buzz that led to the company being named one of the most promising startups in The Wall Street Journal, one of three cloud properties ready to burst in Fortune and a cool vendor in cloud management by Gartner
  • Generated prominent coverage that drove awareness and demand for the company’s flagship product in a crowded market
  • Secured free speaking engagements at Cloud Connect, Cloud Slam, Interop, Structure, Structure Europe, UP’s Cloud Conference, VentureBeat’s CloudBeat and other industry conferences
nimbula.com

Unity Technologies

3D Development Platform

  • Headquarters:San Francisco, California

  • Investors:iGlobe Partners, Sequoia Capital, Vanedge Capital, WestSummit Capital, David Gardner and Diane Greene

  • Helped the 30-person Danish engineering company build its profile in Silicon Valley as it was moving its headquarters to the US
  • Led funding, momentum, new business unit, customer and product announcements and devised a strategic communications plan that put the company on the map beyond its initial gaming world
  • Generated high impact coverage that resulted in unprecedented awareness of its platform and helped grow its user base from 10K to 750K users (200K active monthly users) in two years
  • Played an instrumental role in the company winning The Wall Street Journal Technology Innovation Award (as had with VMware winning in 2009), in its first cover story where it was credited with starting a tech revolution and in it being named one of the top five game companies of the year
  • Secured free speaking engagements at Flash-focused FITC, GDC, Gigaom’s Mobilize, VentureBeat’s GamesBeat and other strategic events as well as invitations to the Gamification Summit, Fortune Brainstorm: TECH and The Wall Street Journal’s D: All Things Digital
unity3d.com

Funzio

Mobile, Facebook and Google+ Social Games, acquired by GREE for $210M

  • Headquarters:San Francisco, California

  • Investors:IDG Capital Partners and IDG Ventures

  • Worked with the 30-person company on numerous strategic projects
  • Led the company’s funding and new hire announcements and secured high impact coverage
  • Was instrumental in the company being named the most innovative gaming startup in The Wall Street Journal and in an invitation to speak at the Dow Jones VentureWire FASTech Conference
  • Developed the communications strategy for the company’s first mega hit Facebook game launching on iOS and Google+ and generated widespread media coverage
  • Launched the company’s second social game — it had a whopping 1.5M installs in its first week and topped Apple’s App Store charts
funzio.com

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